The title of the snippet will correspond to the title of that webpage shown in green and the description of its meta description.
This factor is completely optimizable, the nuances of which we will see later.
As I mentioned at the beginning, if we manage to increase this CTR figure, it can help us improve our rankings.
imagine that the second result
we read that we will get a huge discount on that product that we are very eager to buy.
This is probably why our first click intention was the second result and not the first one.
Well, this behavior, like stealing some clicks from the first result, or in general, from the results above us, is considered by Google as high-quality data, which can help us rise in the search results together with other data once the user visits the website.
Having said that
as you may have guessed, the goal of this article is to help you optimize your snippets to the maximum.
I want to give you here some singapore phone number library concepts and tools to remember so that you can easily do it and manage to increase the desired CTR.
How to search for keywords? eBook
How to optimize your snippets to maximize CTR?
Preliminary analysis of keywords
First of all it is necessary to clarify if you are part of the guild which keywords we want to attack.
Whether for this snippet optimization
or for any online marketing campaign you want to carry out with your online project, a good keyword analysis is essential and mandatory.
In you have a perfect ally for this task, in cyb directory the same blog you can also find several articles on the topic, such as this one.
If you do not have an account, you can use the Keyword Planner.
Let’s take an example: I have a perfume store and I want to target perfumes.